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Minneapolis, MN integrates Serving Communities. Building Careers. message into recruitment efforts
Minneapolis, MN Serving Communities Building Careers Recruit
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City officials developed this recruiting message to emphasize the public in public service. The phrase "Serving Communities. Building Careers." is included on the city jobs website, social media posts, and ads. The Jobs at the City website includes a "Why work at the City" page emphasizing diverse workplace culture and growth opportunities. A video series reinforces the value of public service through interviews with city employees.
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