Argenteuil, IDF experiments with social media channels TikTok and Snapchat to reach younger audience

Argenteuil, IDF social media citizen engagement

The Municipality of Argenteuil is expanding its social media presence to include TikTok and Snapchat with the intent of engaging a younger audience. The municipality's Youth Department is experimenting with these platforms to reach residents between the ages of 14 to 25 years old who do not usually read the municipal magazine or access the municipality's other social media channels.

AI

Argenteuil, IDF

Commune in Île-de-France

France