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Trois-RiviËres, QC showcases municipal staff and services on its new TikTok account
Trois-RiviËres, QC TikTok Showcase Municipal Services
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The account uses the tag #toutsaufbeige - Anything but Beige - in its description and posts. The first three TikToks showcased municipal facilities, recreational services, and the personalities of city staff. Trois-Rivières has since added videos featuring fire trucks, construction equipment, and workspaces. TikTok posts are coordinated with the city's Facebook, Instagram, and LinkedIn posts for maximum reach across resident demographics.
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