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Northern Grampians, VIC strengthens curb appeal of businesses with visual merchandising workshops
Northern Grampians, VIC Visual Merchandising Workshops
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The council partnered with Melbourne-based A Creative Space for free monthly workshops. Local retailers learn how to design street-level windows and displays that turn interested parties into customers. These workshops highlight the importance of consistent visual design across online and brick-and-mortar shops. A Creative Space founder Jennie Kelly provides in-store consultations with workshop attendees implementing lessons from the workshops.
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