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London Borough of Waltham Forest, GB conducts multi-front engagement for increased vaccine uptake

London Borough of Waltham Forest, GB Vaccine Uptake

Em andamento

A 75-member Citizen's Recovery Panel representative of the borough provided insights into COVID-19 vaccine reluctance. Additional sessions identified altruists, inquirers, and opposers as the groups most concerned about the vaccine. The borough crafts localized messages to these groups using Next Door, Facebook, and Whatsapp. Waltham Forest uses these channels along with volunteer networks to amplify stories of once-reluctant vaccine recipients.

LB

London Borough of Waltham Forest, GB

London borough in England

GB flag

United Kingdom

Newsworthy

Projeto foi bem sucedido

Targeted engagement increased the percentage of residents willing to receive vaccines from 65% in November 2020 to 87% in February 2021.

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