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Cook County, IL launched the "My Shot" public awareness campaign to encourage COVID-19 vaccinations
Cook County, IL "My Shot" COVID-19 vaccine campaign
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Cook County launched the "My Shot" public awareness campaign to encourage residents to receive the COVID-19 vaccine. The $1.2 million campaign was created to boost vaccine equity by targeting individuals who may be reluctant to get vaccinated. The campaign is using billboards, radio advertisements, print articles, and social media to reach out to residents in communities that have been disproportionately affected by the pandemic.
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