Gisborne District Council, NZ launched "Make the Call" road safety campaign against drunk driving

Gisborne District Council, NZ road safety campaign

Gisborne District Council partnered with Waka Kotahi, Fire and Emergency NZ, Police, and the St John charity organisation to launch the "Make the Call" local road safety campaign. The Council designed the campaign to focus on encouraging residents to call someone to get home safely after drinking. The campaign involved local celebrities and the "Make the Call" message was shared in the media, at summer events, and during roadside checks.

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Gisborne District Council, NZ

District council in New Zealand

New Zealand