Padova, VEN launched the "a choice from the heat, a choice for everyone" COVID-19 vaccine campaign
The City of Padova launched the "A choice from the heart, a choice for everyone" campaign to encourage residents to receive COVID-19 vaccinations. The campaign includes 11 testimonials from Padua resident volunteers, each starting with the phrase "I vaccinate myself for..." alongside an image showing their vaccinated arm with a small heart on their sleeve. The campaign showcased these testimonials across screens and posters all over the city to raise awareness.
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