Kalgoorlie-Boulder, WA creates Cal & Vivian social media avatars for informal community engagement

Kalgoorlie-Boulder, WA Cal & Vivian Social Media Engagement

The Cal & Vivian Facebook page supports the council's social media accounts through online conversations. Share Your Local Knowledge posts ask residents about their favorite foods and shops to focus attention on local businesses. Colorful graphics, fun videos, and humor generate community interest in council services. Customer support staffers use the Cal & Vivian account to comment on relevant posts from community groups on Facebook.

KW

Kalgoorlie-Boulder, WA

City in Western Australia

Australia