João Pessoa, PB enhances visitor experiences through Intelligent Tourism project
João Pessoa, PB Visitors Intelligent Tourism Project
An Intelligent Tourism app offers bilingual information about landmarks, accommodations, and restaurants. Additional investments in free Wi-Fi near attractions and QR-coded signs provide quick access to essential data. João Pessoa also plans a dedicated database for information generated by Intelligent Tourism assets. Gathered data will be used for predictive analyses of foot traffic, popular stops, and service gaps that inform future investments.
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